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  • RWRD launches video for national "Imagine a day without water" campaign

    Sep 13, 2016 | Read More News
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    Tucson Water and the Pima County Regional Wastewater Reclamation Department (RWRD) have joined in support of “Imagine a Day Without Water” on September 15. The campaign is a national effort to educate the public and stakeholders about how investment in water infrastructure is essential and overdue. 

    “Imagine a Day Without Water” (IDWW) was launched by the Value of Water Coalition in 2015. This year, organizations across the country are helping raise awareness about the crucial need for investment and support for our drinking water and wastewater systems. Tucson Mayor Jonathan Rothschild proclaimed September 15, 2016, "Imagine a Day Without Water Day.” RWRD will unveil a new video in honor of IDWW. The video will show how the nearly 60 million gallons of wastewater that RWRD treats daily can irrigate County turf facilities and sustain and improve wildlife habitats.

    “Tucsonans know the value of water, but we need to avoid resting on our laurels,” said Tucson Water Director Tim Thomure. “We need to periodically remind ourselves just how fragile life can be in the desert, especially regarding water. Reflecting on a ‘day without water’ will help reinvigorate our community to manage our water resources wisely each and every day.”

    RWRD Director Jackson Jenkins stated, “Pima County has experienced drought conditions for many years now and receives less than 12 inches of rainfall per year. As such, water is the most critical natural resource we have (or don’t have) in the desert. Water is life. That’s why treating wastewater to an exceptionally high quality is such an important and sustainable activity that we engage in, and one that saves groundwater and Colorado River water for drinking.”

    IDWW reinforces the message that infrastructure provides critical water and wastewater services. These systems are underground: out of sight and out of mind. A water main breaks somewhere in America every two minutes. The American Society of Civil Engineers gave a grade of “D” to the country’s drinking water and wastewater infrastructure. The American Water Works Association estimates the cost of repairing and expanding U.S. drinking water infrastructure will top $1 trillion in the next 25 years.

    The Value of Water Coalition is a group of water and wastewater providers, water-reliant businesses and policy organizations dedicated to educating and inspiring the nation about how water is essential and in need of investment. The Value of Water Coalition is coordinated by the U.S. Water Alliance, a national non-profit dedicated to securing a sustainable water future for all. 

    For more information about this national campaign, visit the Imagine a Day Without Water website.